OTHER PROGRAMMES
Career and Sales Tips
Christina adds value wherever she goes. Conversing with her is like looking into a mirror – you see yourself with greater clarity. Her thoughtful questions forces one to consider different perspectives to challenge the status quo. I leave feeling refreshed and inspired!

I highly recommend Christina for her career coaching skills! As a graduate trying to figure out my career path and next steps, she takes the time to listen to my messy thoughts, plans, and concerns. Subsequently, ask questions while providing frameworks at appropriate timings to guide me in finding structure and clarity in my thoughts. Truly grateful for the process and going out of her way to provide valuable guidance!!

CBMC Young Professional Group
A sharp saleswoman, a logical and intelligent coach, a caring and supporting friend!
I know Christina from CBMC Young Professional Group. I shared with Christina that I want to learn more about sales skills, and she took the initiative to invite me to share her knowledge. This is one of the most fruitful sharing sessions I’ve had.
– With 25 years of experience, Christina has a wealth of knowledge and practical experience to share her multifaceted sales insights. She completely changed the way I think about sales.
– Christina is a great listener, she always asks questions to make sure that she understands me and the problems before giving any advice
– Christina’s sharing is very natural, she is always open about her experience: how she sells and builds a customer base from day one.
– Christina approaches things very logically and coherently. After the session, she sent me the highlights and summary, encouraging me to dig deeper. Our talk is actually a thought process.
Christina does everything with a helpful and kind heart. I would recommend Christina to anyone who wants to learn about sales or anyone who just wants to look for a friend.

Course Mate
Christina is one of the inspiring people among all those I have met. She is great in creative thinking and analytical, understands complex matters.
Christina is a strong and goal-oriented team player; and great problem solver.
She is energetic, engaging and enthusiastic.
Highly recommended as a trainer and coach.

Ex Boss
Christina – is a very thoughtful, thorough and highly effective manager, a quiet performer with high impact. She could juggle multiple priorities with a calm exterior, while putting enormous effort and speed behind execution. She is highly organised, and has a pleasant personality and maintains great relationships with co-workers, seniors and her clients. She has a great future and she has all the potential to be a very good trainer, leader and impactful management consultant too… I wish her all the very best.

Christina was a dedicated professional who demonstrated humility and willingness to learn and to contribute. She embraced the company culture well and was not afraid of hard work. She came across as a matured sales professional. I enjoyed working with her.

Christina as Sales Director is a very good team player. She also leads well in strategic selling especially in larger accounts, and getting to know new clients.

I have worked extensively with Christina when she helmed the post of Account Manager and was responsible for sales and marketing for Computer-Based Training Solutions (CBTS).
Christina has always been very customer-orientated and passionate about the products and services she is marketing. This is something that many salespeople lack. Her dedication and focus on her customer requirements and her ability to provide good advice to customers had led her to secure many successful mega deals including the supply of S10 million CBTS to 32 campsites of the Ministry of Defense. Other deals were the National University of Singapore, Port of Singapore Authority, National Computer Board, Singapore Polytechnic, Media Corp.
But what impressed me the most about Christina was not only her intelligence and diligence but also her perseverance and never-say-die attitude when encountering setbacks in sales situations. In some of those mentioned deals Christina faced brutal competition and at times left fighting an uphill battle to recover her position. For that Christina earned full respect from her customers and colleagues.
With such experiences and outstanding skills, I am convinced that Christina is someone that can impart the skills and deep insights into the principle of sales and marketing to anyone that is considering acquiring these skills.

Ex-Business Partner
Christina is a highly motivated sales leader.
She have diverse working experience, from value-added distributor, local system integrator to multi-national corporation; this unique experience enable her to analyze with multi-perspective.
Last but not least, she possess rare patience, which is critical as a coach and mentor.

Ex-Colleague
October 15, 2020
Christina is very passionate about growing her career and primarily focused on making an impact on people’s lives every single day and build long lasting relationships with colleagues, clients and friends.
Christina is great in creative thinking and analytical skills that enable her to offer interesting solutions to her clients to resolve their issues and challenges, and is very resourceful in knowing how to leverage on everyone’s strength to achieve goals together as a team.
Christina is an empathetic sales person who listens intently to what actually affects her clients, and then allows them the freedom to express their thoughts and concerns.
She will always put herself in their shoes without judgment but with authenticity and truly understands and always looks at how best to help her clients.
Last but not least, she takes ownership and accountability for her actions, whatever are the outcomes.
May 5, 2013
I have worked with Min Shyan on a few major opportunities and several sales engagements. She is a hardworking and enthusiastic Account Manager and also found her to be very proactive, diligent and professional and always focused on meeting the clients’ requirements.
Min Shyan has shown strong leadership in a couple of bids and also very helpful to all colleagues.

Christina is a rare breed of sales professional that strategises for every single sales. She sees things beyond the current situation and always eager to assist every customer. She always maintains good rapport with customers and her fellow colleagues. She is always willing to teach the juniors and to help them in every way possible, always a team player looking at the bigger picture. It is always great to be working side by side with her.

Min Shyan is the epitome of high octane energy, hunger to learn, great curiosity & a can-do, never say die spirit, all hallmarks of a successful individual.
Thanks for motivating me to aspire to greatness & really enjoyed working with you!

Christina is a consummate sales professional meticulous, diligent and driven, with an amazing way around people. Putting people instantly at ease in her presence, she is a highly experienced and proficient sales professional and sales coach as shown from her ability to bring out the best in those whom she worked with. I had the privilege of working with Christina back when she was in PSB (now Enterprise Singapore), and she had always displayed a strong EQ and teamwork. Christina will be an asset to whomever she works with, and I wish her all the best in her endeavours!

Christina is very resilient and resourceful during the startup period where we worked very closely as a team to open the Aruba WLAN market for Singapore.
She was instrumental in winning many global and key accounts.
The competition against large established players was stiff, but her grit and business acumen brought us great success.
If you want to open new markets, Christina is the expert in this!

Christina had been instrumental in managing and uncovering mega government projects in complex accounts.
As a natural leader and team player, she led business subsidiaries to propose critical solutions for these clients.
She is committed, self-motivated and capable in carrying out her heavy responsibilities.
I believe you will find her a pleasure to work with as I did.

Christina is a diligent team player, passionate about sales and always ready to learn to take on new tasks.

Energetic & enthusiastic.
A good coach, with extensive real-life (hard knocks) experience on what really works.
Would highly recommend her.

I know Chris when she was my partner in crime working on a telco account that we were breaking into. Through the process, she demonstrated remarkable sales capabilities when she orchestrated inroads into the account. The insights that she possessed, knowledge of the account and mature approach she adopted demonstrated the of an experienced salesperson. This enabled us to reacquire the account that the company has lost hold of for a few years. We have since go on and closed a few groundbreaking deals for the organization during her tenure in the company. That further demonstrated her touch as an entrepreneur taking on unconventional opportunities.
So happy to have seen Chris started this outfit to share her rich experience and insights gained with all budding as well as experienced sales professionals who aspire to do better. I firmly believe that as a sales coach, she will be able to guide the next generation of sales professionals achieve greater heights.

Ex-customer
I recommend Christina for her wealth of experience in exceptional sales skills. As a salesperson, she approaches her role with unassuming dedication and genuine passion, which creates a positive and comfortable experience for clients. She possesses a remarkable ability to understand clients’ desired outcomes and requirements, ensuring that the solutions offered are cost effective. Her knack for connecting clients with the right technical experts showcases her commitment to delivering comprehensive and integrated solutions.
Christina is undoubtedly a valuable coach to any aspiring salesperson.

Christina as a salesperson was very responsive to customer needs and attentive to details. She delivered more than she promised and as a result delighted her customers.

Level-Up Programme organized by NTU
I had the pleasure of meeting Christina through a Level-Up program organized by NTU. Our interaction occurred during a dinner table conversation, and from that brief encounter, it became evident that Christina possesses a wealth of knowledge and a dynamic approach to the sales industry.
Christina’s insights in the sales industry were not only enlightening but also showcased her passion for the field. Clarifying the distinctions between sales and marketing, she offered valuable insights that contributed to my understanding of the types of jobs I aspire to pursue.
One of the standout qualities that set Christina apart is her adaptability and forward-thinking mindset. She effortlessly blends with the younger generations, fostering a connection that goes beyond generational gaps. During our conversation, Christina shared innovative ideas, such as launching a TikTok account to align with the rapidly evolving landscape of technology. I was truly impressed by her keen awareness of current trends and proactive approach to staying ahead in the industry.

Learning and Development Coaching
I first met Christina at a Stories-of-Asia SEED Mentor-Mentee Session in September 2023, where she shared valuable insights about her sales experience and her passion for her work. Inspired by her perspective, I reached out again in December when I started an L&D internship. During our conversation, I learned about industry trends and how I could expand my knowledge in the L&D space.
When I discovered that she was hosting a Sales Workshop at NUS Business School this September, I seized the opportunity to reconnect in person, and I’m so glad I did! Over the past year, Christina has consistently offered guidance, helping me identify ways to develop myself and encouraging me to embrace new opportunities. I am truly grateful to have her as a mentor; and she is a tremendous asset to everyone she encounters.

Mindset
Christina has a shining personality! She has provided invaluable guidance, and the ability to offer clear, actionable advice helped me overcome my own mindset.
Christina doesn’t just share their knowledge; she is there for my development, ensuring that I achieve more than what I can be! She is such a delightful person to be with!

Presales Success Orchestrator
Presentation and Career Mentoring
I worked with Christina during our time in Nexwave. She had always impressed upon me as a driven and objective colleague, someone that is persistent and isn’t afraid to have difficult conversations. Her dedication to customer won us many projects during the product startup phase. As a personal friend, she listens and mentors me with her industry experiences, provides wisdom of thought regularly during our catchup. Now she has started out on her own. I am sure she would make a great coach and mentor to people. Kudos Christina!!

No doubt, Ms Christina is one of the best entrepreneurs that I have ever met, and she impressed me with her knowledge.

Sales Coaching/Mentoring
Christina definitely knows her stuff. Even within the short span of an hour, I could witness for myself her professional approach and knowledge about SW sales. Solid sales system that looks at selling in a holistic manner.
Christina is not only a subject matter expert in sales strategy but also has an innate ability to connect with people and motivate them to push their boundaries. I could feel her genuine passion for developing others and observe her hands-on approach to mentoring. I am convinced she is always willing to go the extra mile to support individuals as they grow.

Christina and I had a Zoom session and our 30min turns into 2 hrs of effective and productive session. She is an influencer and thought leader in sales coaching and I believe she can help sales/consultancy team with her more than 20 years of experiences and expertise. I have more than 20 years of consultancy experiences and I have learnt from her practical and actionable philosophy. I will highly recommend Christina to anyone who wants to hack their sales process and find magic bullet to success. Thank you for your showing me these transferable skill sets, Christina.

It was so motivating having Christina for the pleasant spontaneous coaching session as she had provided me with so many insights on how I can be defined again on this mid-career path.
Besides sharing with me the journey she had taken, she went on to explain how an organisation or business owner can benefit from a Sales Coach as it involves more just than textbook theories but also past sales experience.
She is definitely a Subject Matter Expert on sales.
Can’t wait for my next conversation!

Sales Panel
Christina is a professional sales coach who is able to provide practical and actionable insights on how sales professionals can position and upskill themselves. Being a sales person from a corporate background also enables her to address the concerns of SME owners and empower them to motivate their sales professionals.

Sales Sharing
Funny how life and Covid brings people together! Christina and I both met at a LinkedIn speed networking event and we decided to connect. We had a Zoom call and within the first few seconds we went straight into some topics that was deeply interesting for both sides. I guess we just connected!
But what I was impressed the most about Christina was how genuine and authentic she was especially when she was explaining to me about her passion in sales (she wasn’t selling or even trying to sell to me) but I just trusted her as I listened. Her way of communicating, her passion, her smile, the way she accepted her growth along with challenges really resonated with me as someone whom I could be friends with and work with.
She is a true mentor if you are fortunate to meet her and if you are looking for an educator on HOW to sell, she will change your mind about what “SALES” mean! Our short intro chat turned into over 1.5 hr!
Delighted and fortunate to have connected with you Christina. Till next time…
Able

Christina is a fantastic 5 stars sales coach who’s experience and skills set is certain to produce results for clients of all sales backgrounds and industries!

Strategic Interview Orchestrator
Christina was an amazing speaker, sharing her interview insights and valuable tips at NTU University Career Workshop. The biggest takeaways were concrete steps to be more pro-active job seekers, adequate preparation for interviews and raise appropriate questions to the interviewers. Greatly inspired by her willingness to help, especially fresh graduates with minimal work experience to kickstart our first career. I would highly recommend Christina to anyone in need of career guidance.

Tech Sales
I had the pleasure of attending Christina Tan’s workshops on tech sales and career opportunities, and her insights were incredibly valuable for someone like me, currently working as a BD intern. Christina has a unique ability to break down complex sales concepts in a way that is clear and actionable.
What really stood out was Christina’s dedication to helping junior professionals. She kindly offered a 15-minute consultation with me, but after hearing my questions, she took nearly an hour to carefully explain concepts and ensure I fully understood. Her guidance helped me solve many of the challenges I faced in my BD role, which significantly boosted my performance.
The skills and strategies I learned from her sessions have greatly improved my approach to building client relationships and tackling BD challenges. Christina’s workshops are a fantastic resource for anyone looking to advance in sales or business development, and I highly recommend her as an educator and mentor in this space.
